Three words that supposedly doubled the sales of shampoo overnight: “Rinse and Repeat”

And Rob Stilanen, who wrote the original drafts of the campaign, tells the same story in this article from Forbes magazine – but […]

Once upon a time, there was no google. How did we survive? In August 1996 Larry Page and Sergey Brin launched Google […]

David Ogilvy on direct response advertising. The Master speaks.