Published 28th February 2020 Double your sales overnight Three words that supposedly doubled the sales of shampoo overnight: “Rinse and Repeat”
Published 10th November 2016 Scientific design If there were just one book to read on layout and design, this would be it. Wheildon’s research was commended and relied […]
Published 10th November 2016 Claude Hopkins “Scientific Advertising” by Claude Hopkins is still rated by many greats as the real bible on advertising. This introduction to a 1960’s […]
Published 10th November 2016 Scientific Advertising Free download In 1923 an advertising genius called Claude Hopkins wrote a booklet: ‘Scientific Advertising’. Here’s what Wikipedia says about it: “Scientific […]